Gold Coast 

Good Habits Challenge

Launch Date: November 1, 2025

Contact us

What is the good habits Challenge?

The Good Habits Challenge is a real-world campaign empowering teens to build good habits for life. Using a fun 14-day habit tracker, goal setting,

and community support, it helps teens stay focused, boosts wellbeing, and spark positive conversations at home and in their community.


What's Happening

  • Influencer Kick-Off Event: Major launch at a top Gold Coast venue

• Special Guests & Local Influencers will join to spark the movement

• Media Coverage across Gold Coast outlets and social channels

• On-the-Ground Activation: Magic shows at schools,

sports clubs & community hubs

• 50,000 Habit Cards Distributed across schools, shops, and sponsor venues

Grab your FREE habit card from

these Gold Coast spots

Helen’s Heavenly Bulk Foods  Shop 7, 20 James Street Burleigh Heads QLD 4220

Just Fresh Made – Southport 16 Young Street, Southport QLD 4215 (Opposite Australia Fair, in the heart of Southport)

Kiaan Health Foods – Westfield Coomera Shop 1102, 103 Foxwell Road, Coomera QLD 4209

(Located near Woolworths inside Westfield Coomera)

Kiaan Health Foods  Shop 54 Runaway Bay Shopping

Centre, Runaway Bay QLD 4216

Just Fresh Made – Shop 4a/57 Station Street

(My Centre Nerang)

Campaign Timeline

Campaign Timeline – Good Habits Challenge (Gold Coast)

Pre-Launch (October)


  • Media push begins to build awareness
  • Sponsor promotions teased online and offline
  • Posters and distribution points prepared

Launch Phase (November 1 – Mid November)


  • 🎉 Nov 1: Official Campaign Launch — cards distributed across the Gold Coast
  • Posters go live at key distribution points
  • Media coverage intensifies during launch week
  • Sponsor promotions activated from week one

Momentum Phase (Mid November – December)

  • 🎤 Influencer Event: Two weeks after launch at a top Gold Coast venue
  • On-the-ground promotions begin — magic shows, community activations
  • Families and teens engage with habit cards and join the challenge
  • Online training resources released online
  • Social media content rollout begins

Expansion Phase (January – February)

  • 🏫 School & sports club activations launch
  • Sponsor promotions featured online and in-person
  • First prize draws and reward activations
  • Pop-up shows continue across schools, clubs, and local associations
  • Online engagement ramps up — giveaways, sponsor spotlights

Sustained Activation (February – April)

  • Ongoing community events and club activations
  • Regular online activities, habit education, and training
  • New rounds of giveaways and promotions
  • Continued influencer and media partnerships to keep momentum strong

Help Power the Challenge


Better You Everyday